The goal of the Bachelor of Business Administration is to provide a high-quality education oriented towards the professionalism that will help prepare competitive, modern type managers and enable them to do business successfully in private and non-governmental sectors, both locally and internationally; Also, the purpose of the program is to give students a broad knowledge of theoretical and practical issues about the basic principles of business, which will facilitate the graduate’s participation in the organizations’ business processes; prepare management professionals with broad theoretical knowledge of the field, practical skills, and competencies required to perform managerial activities.

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